Twitter Buys Magic Pony Technology To Strengthen Video Capabilities

Twitter has taken one more step towards building its machine learning muscles, along with the potential to improve how it delivers pictures and videos across its apps. The company is acquiring Magic Pony Technology, a London-based company which comes with the developed techniques of using neutral networks and machine learning in order to provide expanded data for images used, such as to enhance a particular picture or video taken on a mobile phone, or to help develop graphics for virtual reality or augmented reality applications.
 
 
 
The terms of the deal have not been disclosed yet but according to some sources, Twitter is paying $150 million in all for the deal. This also takes into account retention for the staff, which numbers around 11, including co-founders Zehan Wang and CEO Rob Bishop.
 
Jack Dorsey, Twitter CEO and co-founder, in a statement, states,
 
“Machine learning is increasingly at the core of everything we build at Twitter. Magic Pony’s machine learning technology will help us build strength into our deep learning teams with world-class talent, so Twitter can continue to be the best place to see what’s happening and why it matters, first. We value deep learning research to help make our world better, and we will keep doing our part to share our work and learnings with the community.”
 
Magic Pony Technologies, states,
 
“Together with Twitter, we're looking forward to vastly accelerating our rate of research; growing our team, which will serve as the European homebase for Twitter's machine learning efforts; and continuing to publish. We've barely scratched the surface of what we think is possible in this area and are excited to see what the future holds.”