Amazon Rolls Out Alexa For Apps Preview

Alexa for Apps enables users to trigger any functionality you select within your app by using their voice.

Recently, Amazon announced Alexa for Apps preview, which enables developers to take their customers into their iOS and Android mobile apps from their Alexa skill.
By adding Alexa for Apps to a custom skill, customers who make requests using the Alexa app, Alexa built-in phones, or Alexa mobile accessories like Echo Buds, can use their voice to interact with mobile apps.
Key use cases of Alexa for Apps include using voice to quickly search, access any functionality inside your app, and view more information. Amazon said that Alexa for Apps is easy to be used with any app that can be opened with deep links. It is already being added to experiences for TikTok, Yellow Pages, Uber, and others.
According to Amazon, Alexa for Apps makes searching inside an app quick and easy and customers can trigger any functionality you select within your app by using their voice. The plateform is free to use, easy to set up, and operates across both iOS and Android. You can add Alexa for Apps to your custom skill to connect mobile customers to multiple apps.
Using voice "It’s just easier to ask and get immediate results for a restaurant, gas station or urgent care center that’s closest to you, rather than opening an app and typing. We were able to easily launch our first Alexa skill, using Alexa’s new deep-linking capability, to connect voice searches to results in our Yellow Pages app," described Arbi Vartanian, Director of Consumer Sites at Thryv.
To learn more, you can visit the official blog here.