set Kruti Dev 010 into string builder

Question

i want to set hindi font into html column in string builder but it is not showing hindi text

i am using this

<td width=40% height=10><span style='font-family: Kruti Dev 010; font-size: 6pt;'>" + row.Cells["location_h"].Value.ToString() + "</span></td> 

 

 only font family kruti dev is not working