Apple Mandates To Add Privacy Policy To All Apps

Apple recently announced an update in the privacy policy requirement in which it has now made it mandatory for all new apps and app updates on the App Store to have one. The new guideline comes into effect starting October 3rd.

If you are an iOS app developer, this is a must-know information for you. Apple has recently announced an update in the privacy policy requirement and it has now made it mandatory for all the new apps and app updates on the App Store to have one. The new guideline comes into effect starting October 3rd.
 
The privacy policy, according to Apple, must explain “clearly and explicitly” to the users of what data it is gathering from them and the ways in which it is being used. The developers must specify the ways in which a user can revoke their consent and opt out, and how they can delete their stored personal data. The apps must also only collect data that is relevant to the core functionality of the app and confirm if third parties have access to that data.
 
Source: apple.com 


Protecting user privacy is paramount in the Apple ecosystem, and you should use care when handling personal data to ensure you’ve complied with privacy best practices, applicable laws and the terms of the Apple Developer Program License Agreement, not to mention customer expectations,” Apple stated on its App Store Review Guidelines page.
 
The focus of the company towards directing these set of rules and regulations is to maintain the importance of consent from the user. In the age where cases of data leaks and misuse and not uncommon, and even big names like Facebook are accused of data mistrust, Apple aims to reassure its customers of the protective nature it has over user data.
 
The move might also be a consequence of the enforcement of the new European Union General Data Protection Regulation (GDPR) which came in effect in May, and the Cambridge Analytica fiasco in March.
 
Essentially, the new rules don’t have much effect on the existing apps unless they are to be updated. But it is encouraging to see that tech giants are taking the idea of privacy and consent more seriously than ever before and the prominence of data protection is increasing.
You can view the privacy policy announcement here.