September 11, 2025 – Google is enhancing Gmail with powerful new features designed to help users stay organized during the busy shopping and holiday season. These updates focus on simplifying how users track their purchases and surf through promotional offers, improving overall inbox productivity and relevance.

A Smarter Way to Track Purchases and Deliveries

Starting today, Gmail is rolling out a brand-new “Purchases” view for personal Google accounts on both mobile and web. This streamlined interface gathers all your purchase confirmations and delivery updates in a single, organized list.

Image Courtesy: Google

Now, instead of searching through your inbox for individual order emails, users can easily see a comprehensive overview of all incoming package deliveries. Critical updates—like packages arriving within 24 hours—will still be highlighted at the top of your primary inbox as summary cards, while the new view gives you a complete bird’s eye view of every order and delivery status.

This feature empowers users to manage their purchases more efficiently and is especially useful as holiday shopping peaks and online orders skyrocket.

More Relevant Promotions with AI-Powered Sorting

Gmail is also upgrading the Promotions tab experience. Soon, instead of simply seeing promotions by recency, users will have the option to view “most relevant” promotions sorted by engagement and timeliness. Helpful nudges and deal highlights will show up, ensuring users don’t miss out on important offers and discounts.

Importantly, users maintain full control over their experience and can easily toggle between sorting promotional emails by “most relevant” or “most recent” to suit their preferences.

This innovation reinforces Gmail’s position as not just an email platform, but a smarter digital assistant supporting your daily life.