Squarespace, the design-driven platform empowering entrepreneurs to build brands and businesses online, has announced a strategic partnership with Perplexity, the AI-powered search company behind the Comet browser. Together, the two companies aim to redefine how businesses are created, discovered, and grown in the era of AI.

As part of the partnership, Squarespace will serve as the website building and hosting partner for Comet, enabling users to move seamlessly from AI-powered research to professional business setup. Through Comet’s conversational interface, users will now receive guidance on:

• Domain registration

• Brand development

• Website design recommendations

Squarespace’s AI Optimization (AIO) tools further enhance discoverability, helping businesses ensure their websites stand out in modern answer engines.

When someone discovers a business through AI-powered search, that first impression needs to be flawless,” said Paul Gubbay, Chief Product Officer, Squarespace. “Our partnership with Perplexity helps guide anyone creating a website towards our best-in-class platform, ensuring their sites not only get found, but also deliver a strong experience for visitors.”

Perplexity and Squarespace share a vision of technology that amplifies human potential rather than complicating it,” added Dmitry Shevelenko, Chief Business Officer at Perplexity. “Squarespace doesn’t just build websites—it’s an AI-driven platform for businesses. This partnership ensures that as Comet transforms how people explore the internet, the businesses they discover are equipped to deliver exceptional experiences.”

What’s Next

The integration is now live within Comet, marking the first step in a long-term collaboration between Squarespace and Perplexity. The companies plan to continue exploring new ways to support entrepreneurs in building future-ready businesses as AI reshapes the digital landscape.