Salesforce, the world’s top AI-powered CRM company, is acquiring Informatica, a leader in cloud data management, for around $8 billion. This deal strengthens Salesforce’s ability to handle data more effectively as it pushes deeper into AI.

Under the agreement, Informatica shareholders will get $25 per share in cash. Salesforce already owns a part of Informatica, so the $8 billion reflects the value beyond its current stake.

Why This Matters?

The acquisition is all about improving Salesforce’s data foundation, something that’s essential for building trustworthy and powerful AI tools. Informatica brings a suite of tools that help companies manage, clean, and protect their data. This includes:

• Data integration: combining data from different sources
• Data quality: making sure the data is accurate and consistent
• Governance and privacy: ensuring secure, compliant data use
• Metadata and Master Data Management (MDM): organizing data so it's easy to understand and use

What does Salesforce plan to do?

By combining Informatica’s data tools with Salesforce’s AI products like Einstein and Agentforce, the goal is to create a smarter, more reliable AI system for businesses. These improvements will touch several Salesforce platforms.

• Data Cloud will become even more reliable for collecting and organizing customer data
• Agentforce will use Informatica’s data clarity to power autonomous AI agents
• Customer 360 will offer deeper, more personalized insights for teams
• MuleSoft will benefit from higher-quality, better-managed data
• Tableau will deliver smarter insights with context-rich data

The Bigger Picture

This is a major move for the future of AI in business. The combined technologies will help AI agents make smarter decisions, automate complex tasks, and understand the context of the data they work with.

Salesforce CEO Marc Benioff

The deal is a big step in helping companies fully unlock the power of their data in the age of AI.

Informatica’s CEO Amit Walia

What’s Next?

Salesforce expects to close the deal early in its 2027 fiscal year, once it gets regulatory approvals. Most of Informatica’s shareholders have already agreed to the deal, so no further vote is needed.

Once finalized, Salesforce plans to integrate Informatica’s tech quickly. They’ll also support Informatica’s growth strategy and work closely with their partners to expand business across industries like healthcare, finance, and government.

The acquisition is expected to help Salesforce grow its earnings and free cash flow starting in the second year after the deal closes.