Startups prefer ICO Development because it offers a global, decentralized fundraising model without heavy reliance on traditional financial institutions. Through ICOs, businesses can reach international investors, tokenize their ideas, and validate market demand early. Unlike venture capital, ICOs allow founders to retain more control while building a community of token holders who are invested in the project’s success. Additionally, ICOs provide faster capital access and flexibility in structuring token utility. When executed properly, an ICO can create liquidity, brand visibility, and a loyal ecosystem around the product or platform