URL rewrite rule

Question

I'm trying to rewriting the rule.

 

But got Page Not Found error. 

 

<rule name="Imported Rule 23" stopProcessing="true">
<match url="^about-hire-quality-limo/hire-quality-cares$" ignoreCase="false" />
<conditions>
<add input="{REQUEST_FILENAME}" matchType="IsFile" ignoreCase="false" negate="true" />
<add input="{REQUEST_FILENAME}" matchType="IsDirectory" ignoreCase="false" negate="true" />
</conditions>
<action type="Rewrite" url="index.php?page=hire-quality-cares" appendQueryString="true" />
</rule>

 

This is the rule.

 

FYI : my page is redirecting from function

 

Can anyone help